What We Do
Helping mission-driven companies grow
We know what it takes for a brand at any stage to launch, grow and evolve, thanks to our strategic business acumen and entrepreneurial experience. We know the playbook. And, we’ve added a few pages of our own along the way.
Strategy
The foundation and plan to improve performance through more effective storytelling
- Business insights & thought leadership
- Marketing opportunity roadmap with quantified investment priorities
- Research Design, execution, insight reporting (Ethnographic, qualitative, quantitative, social)
- Mission / vision / values
- Brand positioning, architecture translated to Storytelling Platform Audiences & stakeholders segmentation & activation planing
- User-journey mapping
- Performance reporting & insights to align stakeholders around investment priorities
- Business insights & thought leadership
- Marketing opportunity roadmap with quantified investment priorities
- Research Design, execution, insight reporting (Ethnographic, qualitative, quantitative, social)
- Mission / vision / values
- Brand positioning, architecture translated to Storytelling Platform Audiences & stakeholders segmentation & activation planing
- User-journey mapping
- Performance reporting & insights to align stakeholders around investment priorities
Creative
Effective storytelling to grow sales today and build the brand over time
- Naming, design & identity development
- Website design & development
- Brand articulation & collateral
- Rapid message & creative expression testing / refinement
- Campaign platform & execution
- Social and test content & execution
- Responsive media production
- Content strategy
- Naming, design & identity development
- Website design & development
- Brand articulation & collateral
- Rapid message & creative expression testing / refinement
- Campaign platform & execution
- Social and test content & execution
- Responsive media production
- Content strategy
Public Relations
Generating earned coverage through impossible-to-ignore stories
- Thought leadership strategy & execution
- Business, executive, brand & product visibility
- Events & experiential
- Impact analysis & reporting
- Influencer execution / partner management
- Cause programs
- Thought leadership strategy & execution
- Business, executive, brand & product visibility
- Events & experiential
- Impact analysis & reporting
- Influencer execution / partner management
- Cause programs
Media, Measurement & Analytics
De-risking investments and driving growth by testing, learning and proving impact
- Paid, owned, earned integrated connections & communications planning
- Buying, optimization, measurement across all channels, consumer & retailer: social, programmatic (display, OLV, CTV / OTT, audio, DOOH), search, out-of-home, audio / radio, video / TV, in-store, retailer media, couponing / price promotion
- Influencer investment strategy & mix
- Market-level test design, execution & analysis to support scale recommendations
- Test & learn roadmaps, analytics and measurement
- Performance & value measurement
- Dashboard development & maintenance
- Predictive modeling & performance forecasting
- B2B & B2C planning & buying
- National, local, regional, & location-based targeting
- Sales activation & performance marketing
- Brand building & multi-year planning
- Media partnerships, sponsorships & content integrations
- Experiential & event media
- Paid, owned, earned integrated connections & communications planning
- Buying, optimization, measurement across all channels, consumer & retailer: social, programmatic (display, OLV, CTV / OTT, audio, DOOH), search, out-of-home, audio / radio, video / TV, in-store, retailer media, couponing / price promotion
- Influencer investment strategy & mix
- Market-level test design, execution & analysis to support scale recommendations
- Test & learn roadmaps, analytics and measurement
- Performance & value measurement
- Dashboard development & maintenance
- Predictive modeling & performance forecasting
- B2B & B2C planning & buying
- National, local, regional, & location-based targeting
- Sales activation & performance marketing
- Brand building & multi-year planning
- Media partnerships, sponsorships & content integrations
- Experiential & event media
If you’d like to collaborate, contact Kim Wildermuth.
