Agency News
A little more about what we have
going on at Haberman
going on at Haberman
Aug 2023
How Affinity Plus Sped Up Its Growth to Its Fastest Level in 10 Years
Affinity Plus Federal Credit Union had never done any marketing like its “Life Math” multi-year campaign before. But the Minnesota credit union needed to grow after giving up millions in income by cutting its fees. And it had a story to tell. Haberman developed “Life Math” to resonate with Millennials and Gen. Z — segments …
Jun 2023
Haberman chosen as agency of record for 2026 Special Olympics USA Games
As a full-service marketing communications agency known for our 25-plus-year history of modern storytelling, Haberman has been selected as the agency of record for the 2026 Special Olympics USA Games.
Apr 2023
A discussion with an inspiring entrepreneur, Houston White
Meet this pioneer who embodies our values of humanity, integrity, ingenuity, and courage.
Apr 2023
Why the Minnesota Department of Health took its anti-vaping campaign in a very uncool direction
Norm may be uncool, but partnering with the Minnesota Department of Health to develop this awkward, funny, fresh campaign definitely wasn’t.
Jan 2023
Haberman selected as new agency of record for Egglife Foods
We’re excited to announce that Haberman has been named agency of record for Egglife Foods.
Dec 2022
A new campaign capturing the essence of the Cameron’s Coffee brand
In collaboration with Cameron’s Coffee, we’ve created a new campaign designed to capture the essence of the brand: authentic, simple, quality and optimistic.
Nov 2022
Launching a new campaign and website for Earth’s Own
Earth’s Own is a Canadian purpose-led, plant-based natural food provider, and we have loved working on their new campaign, website redesign and more!
Nov 2022
Welcoming Doug Moore to Haberman as first Chief Commercial Officer
We’re happy to welcome Doug Moore, a veteran marketing leader, as our first Chief Commercial Officer (CCO) at Haberman.
Sep 2022
Evolve CPG podcast interview: follow your passion with Fred Haberman
A big thanks to Print Magazine for publishing Evolve CPGs insightful interview with Fred Haberman! Tune in to hear about the history behind Haberman and more.
Aug 2022
‘Life Math’ highlights Affinity Plus’ financial benefits for Gen Z, Millennials
As the first agency of record for the Minnesota-based mission-driven personal finance leader, we’re helping to expand audience reach and drive membership growth for Affinity Plus.
Contact Us
If you’d like to collaborate,
contact Kim Wildermuth.
